Module 1

Session 5

The Critical Consumer

This content is suitable for: 11-12 year olds

Students explore various pressures that influence spending decisions before diving into what makes adverts persuasive.

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Session objectives

  1. Describe pressures that influence spending and ways to make informed spending choices
  2. Analyse what makes a persuasive advertisement
  3. Create an advert using persuasive techniques

Worksheet 1

Advertising Techniques

Worksheet 2

Advert Peer Review

Session 5 downloads

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